Market Dynamics
The “Assassin’s Creed” video game franchise has experienced significant economic growth, reaching $2.1 billion in annual revenue. Ubisoft’s strategic expansion into mobile gaming, with titles like “Assassin’s Creed: Pirates,” capitalized on the growing smartphone market. Furthermore, the release of “Assassin’s Creed Valhalla” boosted sales, demonstrating the franchise’s resilience in the competitive video game industry.
